AGP Executive Report
Last update: an hour agoAdtech & Measurement: Nexxen says its ACR-led campaign for Snooze Australia and Match & Wood reduced duplicated TV exposure and reached more than 767,000 incremental households through streaming. Platform Regulation: The Digital Duty of Care bill has passed the House, proposing stronger safety obligations for online services and limits on harmful content and AI chatbots that foster emotional intimacy with children. It now heads to the Senate. Media Partnerships: Spotify renewed as presenting partner of the 2026 ARIA Awards, while SBS is scaling up for record FIFA World Cup audiences. Are Media has also outlined a luxury content agenda for 2027. Agency & Brand Moves: Assembled Media expanded its Treasury Wine Estates remit, and WPP appointed Thinkerbell’s Felix Ettelson as Australia head of creative craft. Sephora launched its first Australian campaign, while Boost Mobile is tapping Love Island Australia through WiredCo. Tourism Australia CMO Susan Coghill said marketing alone won’t deliver the country’s 2035 tourism target.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.
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